Guide to Email Advertising for Real Estate in Spain

Email is one of the biggest property marketing tools, and is essential to your real estate marketing strategy. Discover more about how to use it effectively and maximise your sales. All information is from Property Portal Marketing. 

Benefits of Email Marketing

The main benefit of email marketing is that you can continually engage with your clients. This is important for maintaining brand awareness  and getting the edge over your competitors. Emails are also much more efficient than phone calls for quickly and easily reaching your whole client base, particuarly if they are working or with family. 

Another benefit is that emails can be forwarded to other people who might be interested, expanding your reach and generating further leads. 

When you do advertise properties via email marketing, people can unsubscribe if they wish. This ensures that you have a superior quality database of people that you know are still in the market, and are happy to receive information from you. Property Portal Marketing recommends two mailers a month, to keep regular contact with clients but not overwhelm them with properties.

For more information, find out more about Property Portal Marketing and the services they offer PROPERTY PORTAL MARKETING SPAIN.

They do offer an Email Marketing package from €30 per mailer - plus a €50 set up fee - which could be perfect for enhancing your real estate marketing. The package includes designing mailers and managing the database on your behalf (including adding and removing subscribers where necessary).